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Wednesday, October 18, 2017 by Sungo

An illustrated guide

Half of the fun of London Fashion Week is the politics of the front row, as evident at the Tommy Hilfiger show last night. Everyone knows that for some celebrities and influencers the networking opportunities are vast, especially if you’re a newbie to this paparazzi game.

Model Poppy Delevingne, Model Lara Stone, Footballer Neymar, Racing Driver Lewis Hamilton, Tommy Hilfiger's Head of Operations Frank Cancelloni, Real Housewife of Beverly Hills star and Gigi, Anwar and Bella’s mum Yolanda Hadid, IMG Model’s manager Luiz Mattos
Noel Gallagher’s daughter Anais Gallagher, Liam Gallagher’s daughter Molly Moorish, Queen drummer Roger Taylor's daughter Model Tigerlily Taylor, Bob Geldof’s daughter Model Pixie Geldof, Strictly Come Dancing star Daisy Lowe, DJ Chelsea Leyland

For the first time in two decades, Hilfiger with the help of Gigi Hadid descended on the capital. In a flurry of camera bulbs flashing, the pair took over Camden’s Roundhouse venue to present a ‘Rock Circus’.

Model Yasmin Le Bon and daughter/Model Amber Le Bon, Model Arizona Muse, Model Erin O'Connor, K-Pop Star Park Chanyeol, guests, The Atomics bassist Pyper America Smith, Pamela Anderson and Tommy Lee’s son Brandon Thomas Lee, Jude Law’s son Model Rafferty Law
The Atomics bassist Pyper America Smith, Pamela Anderson and Tommy Lee’s son Brandon Thomas Lee, Jude Law’s son Model Rafferty Law, Daniel Day-Lewis’ son Gabriel-Kane Day-Lewis

In keeping with the theme, rock (and) royalty like Lady Amelia Windsor Anais Gallagher, Pixie Geldof and Daisy Lowe were seated on the front row. As we live in the age of social media, Vlogging giant Cameron Dallas was sat near K-Pop star Chanyeol were placed near Neymar, Lewis Hamilton, Justine Skye, Rafferty Law and Gabriel-Kane Day-Lewis. Though not modelling themselves, Amber and Yasmin Le bon, Arizona Muse and Erin O’Connor also attended.

Vlogger Cameron Dallas, Model Neels Visser, Singer Justine Skye
Kate Moss’ half-sister Model Lottie Moss, Model Jasmine Sanders AKA @GoldenBarbie

Considering Hendrix, Bowie, Blondie and Britney have all graced the stage previously, guests knew to expect a spectacle. And, as this is Gigi Hadid who has over 37million Instagram followers we’re talking about this event was surely going to be the definition of Instagrammable. With hype piled on hype, the stage was set, the live-stream on the verge of starting, the guests poured in. They watched Chainsmokers perform and top tier models, like both Bella, Anwar and Gigi Hadid, Georgia May Jagger, Lucky Blue Smith and Jordan Dun walk to a ‘90s hip-hop soundtrack of Biggie, De La Soul, Naughty by Nature. The clothes were almost an afterthought to the spectacle. That said, the denim cut-offs and padded plaid coats along with the rest of the collection were available to buy straight after the show closed on the brand’s website.

British Vogue Editor Edward Enniful

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